Chapter 1

Speaking in Public

Similarities Between Public Speaking and Conversation

Organizing thoughts logically

Tailoring the message to the audience

Telling a story for maximum impact

Adapting to listener feedback

Differences Between Public Speaking and Conversation

Public speaking is more highly structured

Public speaking requires more
formal language

Public speaking requires a
different method of delivery

The Speech Communication Process

Speaker

Message

Channel

Listener

Feedback

Interference

Situation

Speaker

The person who is presenting an oral message to a listener.

Message

Whatever a speaker communicates to someone else.

Channel

The means by which a message is communicated.

Listener

The person who receives the speaker’s message.

Frame of Reference

The sum of a person’s knowledge, experience, goals, values, and attitudes.

Frame of Reference

Everything a speaker says is filtered through a listener’s frame of reference.

No two people can have exactly the same frame of reference.

Feedback

The messages, usually nonverbal, sent from a listener to a speaker.

Interference

Anything that impedes the communication of a message.

Situation

The time and place in which speech communication occurs.

Stage Fright

Anxiety over the prospect of giving a speech in front of an audience.

Nervousness Is Normal

Your body is responding by producing extra adrenaline, a hormone released into the bloodstream in response to physical or mental stress.

Reducing Speech Anxiety

Acquire speaking experience

Prepare, prepare, prepare

Think positively

Use the power of visualization

Know that most nervousness is not visible

Don’t expect perfection

Positive Nervousness

Controlled nervousness that helps energize a speaker for her or his presentation.

Visualization

Mental imaging in which a speaker vividly pictures himself or herself giving a successful presentation.

Critical Thinking

Focused, organized thinking about such things as the logical relationships among ideas, the soundness of evidence, and the differences between fact and opinion.

Ethnocentrism

The belief that one’s own group
or culture is superior to all other groups or cultures.